Corporate training videos greatly increase the efficiency and uptake of your training material. They can explain human resource policies, provide safety training, deliver compliance training and more. If your company invests in corporate training videos, it will pay off since your employees will have a vested interest in the values of your organisation.
Videos are far more effective for training than text-based materials. Viewers retain 95% of a message when watching a video compared to 10% when reading text. With training videos, you can deliver training that is engaging, consistent, scalable, and cost-efficient.
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Benefits of corporate training videos
Video for training is by far the most effective medium to convey information in the easiest most memorable way. 65% of people are visual learners and most of us will remember 95% of a video’s content compared to just 10% of written text.
The likelihood of confusion is reduced because most concepts are capable of clear explanation through video. According to 3M, using visuals can improve learning by up to 400 %.
We specialise in all forms of video training, often we use a combination of various methods (eg peice-to-camera, animation and motion graphics) to create the highest impact depending on our client’s needs.
For example, animation or animated explainer videos, are usually the best way to explain complex or sensitive topics, or perhaps where language barriers or comprehension may be an obstacle.
In contrast, piece-to-camera videos, using real people and scenarios, can be an effective way to make training realistic and reinforcing your culture. These videos require a lot of attention to detail to ensure that you effectively convey your message. That’s when a seasoned, highly experienced producer, videographer, and editor really pays off.
Types of Corporate Training Videos
You can create several different kinds of corporate training videos, such as animated and live-action explainer videos, interactive videos, talking head videos, and more.
Animated explainer videos, also known as whiteboard explainers, involve simple animations to teach a topic effectively. They are also cost-effective and well-received by employees. These videos are a great option for taking complex topics and making them easy to grasp.
Live-action explainer videos are a classic technique for corporate training that use real people and scenarios. These videos require a lot of attention to detail to ensure that you effectively convey your message.
When an employee or representative of your company speaks directly to the camera and offers advice or knowledge, this is a talking head video. This technique is most common when a company wants to appeal to its clients’ or employees’ emotions.
No matter what type of corporate training video your organisation needs, our Vmation training video solutions can help.
For more information on how to get the most out of your training video contact our expert team today.