by Lydia Tomkins | Aug 31, 2021 | Video Tips
Having an effective marketing strategy can do wonders for your company’s ROI. However, New technologies, phase-out of cookies & the rollout of iOS15 are rapidly altering the email landscape which can change the entire game from 2021 onwards. ...
by Fil | Jul 6, 2021 | Featured, Video Tips
Over the last five years, video has grown tremendously. What was once a “nice-to-have” component of a communications strategy, has become a must-have tool. Between 2016 and 2020, the average video conversion rate has increased from 8.6% to 12.6% in 2020; and despite...
by Fil | Sep 6, 2020 | Featured, Video Tips
When it comes to breaking down complex topics, an animated explainer video can work like magic! With the perfect blend of illustration and narration, animation provides context, diagrams and even humour to help break down larger topics. Here at Vmation, we’ve used...
by Lydia Tomkins | Jul 15, 2020 | Featured, Video Tips
Animation allows you to visually represent abstract ideas and concepts, in your chosen tone of voice, without overwhelming your audience with text. Animated corporate videos add a human touch to your marketing and are surging in popularity due to the engagement and...
by stuculstarter | Jul 2, 2020 | Video Tips
Recently, videos have surged in popularity as a content marketing format. This is because they are one of the most profitable and versatile forms of marketing. Simply, video works because they can convey messages in ways that are engaging and digestible, without...
by stuculstarter | Jun 10, 2020 | Video Tips
It’s 2020 and whilst industry cameras are no doubt the best in the business, technology is looking sharper than ever before, with some of the most recent phone cameras being close to that of a DSLR. With the world looking a little different this year, thanks to...
