The Power of Video

August 29, 2018

Adding website videos to your marketing strategy is a powerful move. Watch this short video to learn just how beneficial…

Adding website videos to your marketing strategy is a powerful move. Watch this short video to learn just how beneficial it can be to your website and your business.

You probably know that the power of video is strong. Rhinoceros strong. Schwarzenegger strong. You probably also want to know what that really means. Well, if it’s facts and figures you’re after, we’ve got you covered.

  • Did you know that 20% of website visitors will read its content? However, 80% of website visitors would watch a video containing the same information.
  •  A 1 minute video has about the same value as 1,800,000 words which is a lot of reading!
  • 65% of your audience are visual learners. Visual data is processed by the brain 60,000 times faster than text based information.
  • It only takes 10 seconds to engage a video viewer.
  • Visitors will stay a further 2 minutes on your website if it contains video.
  • 59% of viewers will watch a video to the end.
  • 64% of video viewers are more likely to make a purchase.
  • Websites with video are 50 times more likely to be ranked on the front page of Google.
  • Weekly blogging gains more traffic than businesses that don’t.
  • Landing pages with short videos increase online sales by 86%.
  • Infographics can increase traffic by 21%.

Contact our video gurus to discuss harnessing the power of video for your business.