There’s no denying the internet has revolutionised how students learn. With online tools making it so easy to access educational resources, the doors for video learning have certainly opened.

What was once hours in the library reading up hundreds of textbooks, has now been translated into an interactive and flexible approach to learning. With so many benefits of video learning, it’s no surprise that companies and organisations are choosing to integrate video in training and educational programs. Read on to find out why video is the perfect addition to your next eLearning course.

More BANG for your buck

When it comes to making good business decisions, you don’t want to spend hundreds of hours explaining, showing or teaching employees how to do a task. You would want a solution where you can easily do all this at large, right? Video is a great solution for this, given its scalable nature. Once you film a ‘how-to’ video, you can easily share it with a large audience across a number of relevant courses. That means you can reach more people with less money. Pretty nifty, huh?

WOW! your audience with amazing storytelling

If you ask anyone whether they prefer video over photos and text, I can guarantee most would respond with video. In fact, a study by Wyzowl (2018) found that where both video and text were available on the same page, 72% of people would rather use video to learn about a product or service. How’s that for the power of video?

Who says learning has to be boring?

Video content is easy to understand. So if you want an effective way to educate students or employees, video just might be your solution. Statistics from Forbes (2017) agree, with 95% of viewers more likely to remember a call to action after watching a video, compared to 10% when reading it in text format. And if your audience is full of visual or auditory learners, which according to Inc, is 95% of the population, video is the way to go!

From saving cash to creating engaging content for your team, there are many benefits to reap from including video in eLearning. Keen to get your hands on some video content for your next course? Contact our friendly team today to get started.