by Fil | Oct 16, 2018 | Video Tips
The customer journey has changed a lot in recent years. In both B2C and B2B markets, your audience is more proactive in seeking the information they want to inform their purchase decisions than ever before. Online video content has played a large role in this shift in...
by Fil | Sep 20, 2018 | Video Tips
Airline Cathay Pacific is making headlines around the world this week after an awkward mistake was made on one of their planes. A Boeing 777-367 was sighted in Hong Kong with the letter ‘F’ missing from their name after a flight from China. As funny (or “unny”) as...
by Fil | Sep 7, 2018 | Video Tips
We’ve all been there. It’s hour six into your binge session of Game of Thrones or cat compilation videos. “I’ll just watch one more episode” you tell yourself. Next minute, it’s time to go to work and pretend like you’re not half-asleep. It seems more and more of us...
by Fil | Aug 30, 2018 | Video Tips
This week, Facebook launched its Watch video streaming service in Australia. Initially rolled out in the US in August of last year, Facebook Watch is their video platform. While we know that the popularity for video content is forever on the rise, this is likely to be...
by Fil | Aug 29, 2018 | Video Tips
Adding website videos to your marketing strategy is a powerful move. Watch this short video to learn just how beneficial it can be to your website and your business. You probably know that the power of video is strong. Rhinoceros strong. Schwarzenegger strong. You...
by Fil | Aug 20, 2018 | Video Tips
Take a look at what Glen Richards, founder of Greencross Vets and Petbarn and shark on the popular television series Shark Tank and Brad Vinning, partner at ClarkeKann Lawyers have to say about their experience with a live webcast. What is a webcast? A webcast is a...
by Fil | Aug 16, 2018 | Video Tips
It’s a truth universally acknowledged that no one likes to read instruction manuals. Stemming from a desire of many buyers in the market to try before they buy, web video continues to be a popular choice, over reading written instructions for consumers wanting to know...
by Fil | Aug 9, 2018 | Video Tips
At Vmation, we do things a little differently to other video production houses. One area that you’ll notice a difference is our pricing model. We are big believers in a subscription model. Much like your favourite television or music streaming service, our...
by Fil | Aug 1, 2018 | Video Tips
Last week the Vmation team participated in what has fast become a must-attend event in the Digital Marketing space – the Interactive Minds Digital Summit. This year, we partnered with Interactive Minds to not only capture the event but to provide our expertise in the...
